Positioning
Rooted in Japan’s unique cultural landscape, we integrate anime and pop culture with traditional culture, urban culture, and contemporary design to introduce culturally distinctive and commercially viable creative products to global markets.
Rather than focusing on short-term trends or single IP-driven items, we prioritize cultural products with long-term appeal and cross-cultural relevance.
Product Scope
• Anime-inspired and otaku culture–related creative products
• Japan-specific cultural products
(including railway culture, city culture, and regional characteristics)
• Creative toys, collectibles, and gift items
• Design-driven cultural derivative products with storytelling value
Core Strengths
Japanese cultural and creative products are not merely consumer goods, but carriers of culture, aesthetics, and storytelling.
In our selection process, we focus not only on appearance and function, but also on cultural context, design logic, and emotional resonance with overseas audiences.
By bridging cultural understanding and market needs, we help introduce Japanese cultural products that can achieve sustainable sales and long-term recognition, rather than short-lived popularity.